Do you discuss politics with your children?
We conducted a survey of 2,000 American parents and asked about the political…
Covid-19 has changed Americans' opinions on universal health care
Three-quarters of Americans agree that the COVID-19 pandemic is a sign that…
Using Market Research in PR
The public has, I’m glad to say, an apparently insatiable appetite for research…
You’ve conducted your research, what next?
You’ve received your stats and now you’re wondering how to make all these…
Your story. Powered by OnePoll.
There are over 120 content delivery channels that modern businesses have to…
Conducting research with an online panel
American Anthropologist Zora Neale Hurston once said “Research is formalized…
5 ways research can be used to generate content
It’s no secret that there is an overwhelming volume of content demanding our…
Qualitative research: What is it and why should you use it?
What is qualitative research? For those more familiar with quantitative…
Conducting research with your own customers
So you have a customer base and you’d like to conduct an online survey to find…
The recipe for a perfect PR survey
Over the past decade we’ve witnessed first-hand the evolution of PR…