Fascinated by true crime content? Fans of the genre say it helps them avoid similar situations happening to them.
Watching true crime shows may help prepare you if you find yourself in a…
April Fools' Day: which pranks are acceptable and which are taboo?
Be careful who you single out on April Fools’ Day this year – for one in three…
March Madness: over a third of Americans plan on playing hooky at work to watch the tournament
Over a third of Americans plan on playing hooky at work in order to watch the…
One-third of Americans plan on betting on the Super Bowl this year
One-third of Americans will be tuning into the Super Bowl this year looking…
40 percent of Americans think they could compete in the Olympics
Our online poll revealed 40% of Americans think they’re fit enough to compete…
Should the search for a new 'Jeopardy!' host end with LeVar Burton?
He might go twice as high as a butterfly in the sky, but actor LeVar Burton…
Using research for content and storytelling: Tips for conducting PR surveys
Thinking of conducting research for a PR campaign? This is our quick guide to…
Do you discuss politics with your children?
We conducted a survey of 2,000 American parents and asked about the political…
Covid-19 has changed Americans' opinions on universal health care
Three-quarters of Americans agree that the COVID-19 pandemic is a sign that…
Using Market Research in PR
The public has, I’m glad to say, an apparently insatiable appetite for research…
