SurePayroll: Emotional Connections

SaaS company SurePayroll commissioned research to explore the topic of emotional connections and friendships in and outside of the workplace. The OnePoll study revealed that the average American has five people in their life that they have a very strong relationship with and can lean on for anything.

Seven in 10 respondents are feeling extra thankful for the people in their life this year than ever before (71%). People are most thankful for their kids (54%), romantic partner (53%) and siblings (45%).

One in seven employed respondents are even feeling thankful for their co-worker.

From finding someone who is trustworthy (48%) or a good listener (41%) to finding someone loyal (33%), nearly three-quarters of respondents agree that strong partnerships help simplify the complexities of life (74%).

Outside of their close circle, people have some of the best partnerships with their neighbors and doctors. Nearly a third of employed respondents said one of their strongest partnerships is with their co-worker (31%). Half of respondents said it’s hard to form a good partnership with people outside of their circle, and a similar percentage said this only gets more difficult as they get older – reaching peak difficulty in the early to mid-40s.

Forty percent of respondents also shared that they have a strong relationship with a small business, citing that they understand their needs, offer personalized service or are available when they need them.

“The foundation for fulfilling relationships is similar, whether with a family member, coworker, healthcare provider or a neighborhood small business,” said Jenna Shklyar, head of marketing at SurePayroll.

The online research was conducted in October 2022 with 2,000 nationally representative Americans. A data-driven news story and visual assets were created and distributed to media, generating coverage across national and regional news titles.

BrandSurePayrollServicesOnline research, News story, Infographic, Media distributionView projectwww.surepayroll.comContact uswww.onepoll.us