Campaign: Hangry USA
Survey sample: 5,000 US Adults
Visual assets: Infographic
Californians are some of the ‘hangriest’ people in America. Californians can go from what the study calls ‘pretty chill’ to ‘furious’ on the hangry chart in just 18 minutes. Being hangry can bleed into every part of your day… work, commute, family life. Twenty six percent of people have cried from hangriness while 22% say they have had full blown tantrums.
Peak time for hangriness according to Snickers Hungerithms is Monday’s at 2:15 in the afternoon. Wisconsinites are the best at controlling their hangry moods and not letting the need to feed get the best of them.