OnePoll Appoints Mark Hodson as Head of Research

Hodson joins from the British Heart Foundation, where he served as Head of Consumer Insight for three years.

The sky is the limit – The importance of knowing we can achieve anything

Lately, I have had a suffocating feeling of wondering if all the effort of trying to impact a change in the workplace has any effect at all. This week’s announcement of Paula Nickolds being appointed as the new Managing Director for John Lewis gave me that glimpse of reassurance I needed.

My love for data

The research landscape for PR and media is changing, and I for one am thrilled that data is becoming something we embrace and incorporate at every stage of a project. I have always been fascinated by data, insight and measurements.